Features Resources Blog Pricing Help Sign In
  •  

Google SERP Features

Desktop SERP Features

- May 16, 2025

United States (Google.com)


Local Pack %
23.22
3.8657 (Day)
0.3273 (Month)
Reviews %
27.42
1.8220 (Day)
0.4402 (Month)
Video Thumbnail %
16.39
1.4477 (Day)
1.0813 (Month)
Ads (Bottom)
44.21
1.3599 (Day)
0.7105 (Month)
Home Page Results %
10.11
0.8818 (Day)
0.1619 (Month)
Ads (Top)
51.78
0.7368 (Day)
2.9735 (Month)
People also ask %
81.58
0.4902 (Day)
0.7090 (Month)
Images (Box) %
5.25
0.4625 (Day)
0.1927 (Month)
Ads (Avg.)
2.50
0.3629 (Day)
0.1715 (Month)
Featured Snippet %
6.42
0.3184 (Day)
1.0603 (Month)
SiteLinks %
54.89
0.3104 (Day)
26.0877 (Month)
AI Overview %
25.53
0.2989 (Day)
4.3539 (Month)
Jobs (Box) %
2.64
0.2943 (Day)
0.1028 (Month)
Image Thumbnail %
26.97
0.2552 (Day)
0.0620 (Month)
Top Stories (Box) %
2.28
0.1978 (Day)
0.1006 (Month)
Direct Answers %
0.84
0.0801 (Day)
0.0996 (Month)
Title Length (Avg.)
42.06
0.0738 (Day)
0.0901 (Month)
Hotels Pack %
0.52
0.0656 (Day)
0.0593 (Month)
Knowledge Panel %
9.36
0.0400 (Day)
0.1133 (Month)
Desc. Length (Avg.)
149.13
0.0329 (Day)
0.2266 (Month)
HTTPS (Avg.)
9.61
0.0306 (Day)
0.0012 (Month)
Twitter %
0.30
0.0289 (Day)
0.0187 (Month)
Structured Snippets %
0.17
0.0199 (Day)
0.0049 (Month)


Learn more about each of the features on our Google SERP Features Visual Guide

SERP Insights

Settings

Ads


Ads appear on 4.92% of page one SERPs
Average ads per page: 2.50 ads

Organic Results


Average title length: 42.06 characters
Average description length: 149.13 characters

Direct Answer Types

(0.84% of page one SERPs have Direct Answers)

About this SERP Features Tool


Utilizing Rank Ranger's 500K Dataset, the Google SERP Features Search Intelligence tool provides trends and insights into Google features that enhance the user experience in search engine results. This free research tool can be used to benchmark and explore the presence and trending of Knowledge Graphs, Ads, Images, Local Pack, News Pack, Related Search and Organic Results counts, plus special page indicators (e.g., events, HTTPs, ratings, notable online, image and video thumbnails, search box, sitelinks, Twitter pack, etc.)

Learn more about each of the features on our Google SERP Features Visual Guide.

Research & SERP Updates

Invitation to Researchers


Rank Ranger encourages research and in-depth case studies relating to Google Search (e.g., algorithm changes, SERP features, organic, local, and mobile results, etc.) and its effect on organizations, business marketers, consumers and societies.
Do you need more in-depth research data?
Send us your request and we'll do our best to assist you.
Send

Receive Updates


Want to be notified when new features are added to the Google SERP Features tool, or when additional SEO and marketing tools are released?
Featured SEO Tools
SEO Dashboard Rank Tracker Social Analytics Link Manager White Label SEO
Marketing Dashboard Keyword Finder Insight Graph API
Resources
Top 100 Websites Rank Risk Index Google Algorithm Updates Google SERP Features Tool Mobile SERP Features Tool Visual Guide to SERP Features SEO Glossary
Rank Ranger
Pricing Contact us Blog Help Center Documentation Brand Ambassadors
Copyright © 2025 Rank Ranger ®, LLC. All Rights Reserved.     Terms of Use | Privacy Policy